Quality control
Meet Q, your AI quality control agent.
Q is MOVA's AI quality control agent for online stores. He checks by fixed rules: checkout errors, customers waiting for a person, the hours report, delivery updates, possible duplicate invoices, and cash flow. Q is always included in the $149/month base and isn't sold separately. His checks join your store with the departments they cover.
Now I trust it.
- Checks by fixed rules: checkout, chat, hours, deliveries, invoices, and cash flow
- Stops a report that fails a check, and alerts you
- Groups his alerts, so one error that hits many customers sends one alert, not dozens
Q's checks run every day at Hasod, the online gift store in Israel where we built MOVA. At your store, each check joins with the department it covers.
Q is one of MOVA's 11 AI employees, all 11 included at Basic in the $149/month base.
- Department
- Quality control
- His question
- Based on what?
- Where he works today
- At Hasod today. At your store, each check joins with its department
- Price
- Always included, never sold separately
A payment error hits checkout at 8 PM. Who knows about it before a customer calls?
Q. He checks by fixed rules, alerts you, and stops what failed a check. And when there's nothing to say, he stays quiet.
01What Q does
What does an AI quality control agent do?
Every check here runs today at Hasod. Q is always included and isn't sold separately: each check joins your store with the department it covers.
- 01At Hasod todayWatches checkout:
A checkout error, to your phone
Every 2 minutes, the system checks whether a new error was logged at checkout, in payment, or in the cart. If so, an email goes out, and a text where your provider allows it, and the same error within the hour doesn't send another.
- 02At Hasod todayWatches the chat:
A waiting customer isn't forgotten
A customer who asked for a person and got no reply triggers a text to your team at 5 and 12 minutes, where your provider allows it: who it is, how long they've waited, and their last words. At Hasod, the texts pause from 11 PM to 8 AM Israel time.
- 03At Hasod todayWatches the hours report:
A broken hours report is stopped
A clock-out that was never recorded, a zero-length shift, or one longer than 16 hours: the report doesn't go to your accountant until it's fixed.
- 04At Hasod todayWatches shipping:
A lost delivery update
Every 5 to 15 minutes, the system asks the carrier what happened to each package still marked as shipped. If it was delivered, the order closes, even when the carrier's own update never arrived.
- 05At Hasod todayWatches the invoices:
A possible duplicate invoice
The same supplier and an identical amount within 45 days are flagged on the invoices screen. The flag doesn't stop a payment, and the system never pays anyone.
- 06At Hasod todayWatches cash flow:
Profitable on paper, short on cash
When the month shows a profit, but loan payments and other money that leaves your bank account push cash below zero, the profit screen shows an alert with both break-even points side by side. It appears only while that screen is open, and it rests on payments you enter by hand, not on your bank account.
02See it work
Q at work: an hours report, stopped in time
- 1
The hours report stops before it reaches your accountant: one shift has no clock-out.
- 2
Someone fixes it, and the report goes out.
- 3
And in the evening, a text about a payment error at checkout.
03Getting started
How does Q join your store?
Q's checks run every day at Hasod, the online gift store in Israel where we built MOVA. At your store, each check joins with the department it covers.
- 1
Tell us about your store
A short call with a person, not a bot: what you sell, who buys it, and what's not working.
- 2
Bring what you already have
Your products, photos, and content move to the new site, and everything runs from one admin. Until the new site goes live, your current one keeps selling.
- 3
Decide what comes to you
Q doesn't decide for you. He stops what wasn't checked and alerts you, and an override takes an explicit choice.
- 4
You approve with one tap
What needs a decision comes to you with the reasons, on your phone or your computer. Approve, change, or say no.
Your payment processor and shipping carriers are connected during setup, where your provider allows it.
04Who he is
What matters to Q
That everything said at the table holds up when it's checked, because the store and its customers pay for a mistake.
His question
“Based on what?”
How he sounds
- “Now I trust it.”
- “Is that data, or a feeling?”
- “Did you check?”
05Teammates
Who does Q work with?
Nobody on the team works alone. Here's how Q works with the other departments at Hasod today.
Q and LumiA payment error hits checkout one evening. About 2 minutes later, the phone buzzes.
- LumiA payment error was logged on the checkout page.
- QWithin about 2 minutes: an email and a text with the page and the kind of error.
- QMore customers hit the same error that hour? No more messages. The phone doesn't get flooded.
Checkout gets fixed while customers are still on the site, not after someone calls to complain.
Lumi, AI website agent
Q and MimiThe hours report is ready for your accountant. One clock-in is broken.
- MimiThis month's hours report is ready for the accountant.
- QSending stopped: one shift has no clock-out.
- MimiThe shift is fixed on screen, and the fix is logged. Report sent.
Your accountant gets only a clean report, unless someone explicitly overrides it.
Mimi, AI staff scheduling agent
Who balances him
Speed vs. checking
Jett is already at the door, and Q is still checking. Together: out fast, after one check.
06The rest of the team
And ten more, one for each department.
07The price
How much does Q cost?
Nothing extra. The $149/month base includes your new site, the admin, and all 11 agents at Basic, and Q comes with every one of them.
Includedin the $149/month base
Q is always included and isn't sold separately. Q checks what he's responsible for before a problem reaches you, and each check starts when its department joins your store.
Never sold separatelyPrices as of Oct 2026, per month. Prices are before sales tax where it applies.
Pricing for the whole team08Questions
Questions about Q, answered.
Another system that beeps all day?
The opposite. Most checks stay quiet until they find something. The same checkout error within the hour doesn't send a second message, and when more than 3 customers are waiting for a person at once, one combined email goes out.
Does Q check everything?
No. Each check covers one defined thing: an error at checkout, a customer waiting for a person, a broken hours report, a lost delivery update, a possible duplicate invoice, and a month that's profitable on paper but short on cash. One place that shows every alert that went out, to whom, and whether it arrived doesn't exist yet. That's where it's heading.
When does Q start working at my store?
Q's checks run every day at Hasod, our own online gift store. At your store, each check joins with the department it covers, and the team joins one department at a time. Maya answers your customers from launch day.
How much does an AI quality control agent cost?
With MOVA, Q is always included and isn't sold separately. The $149/month base covers your new site, the admin, hosting, upkeep, and all 11 agents at Basic. AI usage is included in normal volume. No credits to buy. Setup and the move are a one-time fee, quoted after a short call. No long-term contract. Cancel any month. The setup fee covers work already done, so it isn't refunded. Prices are before sales tax where it applies.
What happens to my store's data?
Q works only with the records his checks cover: checkout errors, chats waiting for a person, clock-ins, deliveries, supplier invoices, and the numbers on the profit screen. We use your data only to run the service and never share it, except with the infrastructure, AI, and messaging providers that run it. Your store's data lives in its own database. It belongs to you.
Want Q in your store?
Q's checks run every day at Hasod, the online gift store in Israel where we built MOVA. At your store, each check joins with the department it covers.
Tell us about your store.
A short call with a person, not a bot. We learn how your store runs, and you get a fixed quote for the setup and the move.
Live in 7 days from access to your current site, or your first month is free.
The 7 days start when we have access to your current site and all your materials. Time spent waiting for your approvals or materials doesn't count.
No long-term contract. Cancel any month. The setup fee covers work already done, so it isn't refunded.
US stores are joining as early access.